Marketing Manager #4
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The Role
In this role, you lead product verticals in driving sustainable business growth through developing long term growth strategy and short-term impactful customer acquisition campaigns. You also get the opportunity to work closely with the greater marketing team on various brand partnerships, affiliates and performance marketing initiatives.
What can you expect from us?
YOUR TASK
Lead product marketing strategies to build awareness and reinforce SingSaver’s leadership for your product vertical
Manage the process of gathering market intelligence about our target audience, competitors and industry landscape to develop a product roadmap
Develop and execute go to market strategies (including promotion and campaign planning) to acquire new customers and grow the lifetime value of the customer base
Work closely with marketing, commercial and product teams, both locally and regionally, to ensure achievement of KPIs
Maintaining a pulse on marketplace trends to ensure our marketing activities remain relevant to the consumer and we are constantly optimizing our efforts
SKILLS & REQUIREMENTS
Bachelor’s Degree, ideally in business or marketing
3+ years of crafting and executing go-to-market, digital acquisition/growth marketing with hands-on experience in new product launches, ideally with both agency and client-side experience
Experience in ecommerce, finance, banking, fintech or personal finance industries preferred
Ability to manage multiple campaigns at any one time to achieve the best sales results
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We value, support and respect all individuals and is committed to maintaining an inclusive and diverse working environment. Decisions in hiring are based on business needs, requirements of the job and individual qualifications and shall not be influenced by any consideration of race, ethnic or national origin, religion, sex (including gender identity and/or expression), age, sexual orientation, marital status, parental status, disability, genetic information, political affiliation, or other applicable legally protected characteristics.